<p>Two weeks ago,  cbd hemp extract Coca-Cola reacted to rumors that it had begun talks with a Canadian cannabis provider about creating a wellness beverage with cannabidiol (CBD), a non-psychoactive cannabis ingredient. The very idea that one of the world’s most iconic brands is considering a "Coca-Cola Cannabis" shocked the market. Look no further than Aurora Cannabis, Coca-Cola’s potential Canadian partner, which saw its stock price increase more than 300% over the past year and fueled a Q4 revenue increase of over 220 percent. Tilray, a separate Canadian cannabis company, also experienced its stock price ballooning in a market frenzy that I wrote about last month. Day in and day out, industry leaders, cannabis crusaders, and market analysts alike have said everything from "full-speed-ahead" to "brace-for-impact," making it clear that the future here is anything but certain. Everyone has seen the smoke signals and everyone has different ideas about what they mean. But even though many people are saying many things, everyone is saying something.</p><br/><br/><span style="display:block;text-align:center;clear:both"><iframe width="640" height="360" src="https://www.youtube.com/embed/hXT995Ug6ck?rel=0&modestbranding=1&color=white" frameborder="0" allowfullscreen title="What Time Should You Take CBD For Anxiety And Sleep? - LiveLeanTV (c) by Live Lean TV"></iframe></span><p>That matters. The fact that a consumer-cannabis product has captured the attention of so many folks-from customers on the street to executives in the boardroom-reveals something far more lasting than whatever may come from this beverage product, even if it never launches. What it reveals is that now, you and I and millions of people can picture this: the substance that once was considered the nation’s most deadly, the very banner of America’s war on drugs, might someday soon be "Brought to You By Coke," and not just as a social lubricant but as a sports recovery product applicable to an even wider audience. If current trends hold, it will be no different from the Super Bowl, the Fourth of July, or the next episode of Star Wars. For a company to experiment with cannabis is not new. Hemp, for instance, which is another non-psychoactive form of cannabis, has for  <a href="https://michaeldnaumann.online/index.php/Rooted_In_Innovation_And_Driven_By_Unwavering_Passion">stress relief supplement</a> hundreds of years influenced medicinal and health-related goods, from seeds that people eat to clothes that people wear to beauty products that people use.</p><br/><br/><p>Yet while this is not new, Coca-Cola’s stamp of credibility takes cannabis products to a new, more serious level. How is it that non-psychoactive cannabis products such as hemp or  <a href="https://yogicentral.science/wiki/Exploring_Highline_Wellness_CBD:_A_Comprehensive_Overview">stress relief supplement</a> CBD could have earned such a following? One study published last year describes CBD as one of "the most prominent pharmacologically relevant constituents of the Cannabis plant" apart from its psychoactive THC. "It is nonintoxicating," the authors write, "but exerts a number of beneficial pharmacological effects. While CBD’s legal status is still murky, at the end of last month, the US Drug Enforcement Adminis

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